• RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign
  • RIDGID Power<br /> Drive Redesign

A Power Tool for a Global Market

RIDGID Handheld Power Drive Redesign

 

Our design team researched users of handheld power drivers to gain a better understanding for particular applications and areas where industrial design can be used to enhance this product design. Designers identified key brand attributes and visual brand language characteristics that are key to making sure the brand identity is captured.  We maintained the strength and comfort expected from a professional power tool.

Designing a new generation handheld power drive for a global market.

 
 
 
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